From start‑up disruptor to industry trailblazer.

How a restless start‑up became the benchmark for price, service, speed and quality

When we opened our doors in 2018, we weren’t trying to fit in, we were here to break the mold. Lead times were too long. Service was sluggish. Pricing made no sense. And too many print partners had forgotten who they were really there to serve.

We saw it differently. So we built differently.

From day one, Catapult was designed to be fast, flexible, and obsessively responsive. We didn’t just want to disrupt, we wanted to build something better. And we’ve done just that.

The start‑up years: building a better way

We set out to prove that a label partner could move quicker, deliver more reliably, and serve better.

• Speed: We slashed lead times from months to days. Not by cutting corners, but by reengineering every moment between order and press. Precision over process. Speed without sacrifice. We knew that when your products move fast, we needed to move faster. 
• Service: We said yes more often. We delivered what we promised. We jumped through hoops to make things happen for our customers. We became true partners, not just a supplier.
• Price: We proved that you can have speed, service, and quality, without paying over the odds. We stripped out the smoke and mirrors, ditched the inconsistent quotes, and helped our customers cut costs without cutting corners. Clarity. Consistency. No compromises.
• Quality: We invested in cutting‑edge technology and never compromised—even when moving fast.

Every order we turned around quickly, every urgent job we handled without fuss, every time we made the impossible happen. It built trust. It built momentum. It built Catapult.

Growing up: more scale, same standards

Fast‑forward to today, and we’ve scaled up in all the right ways. More capacity. More talent. More technology. But we’ve stayed true to what made us different.

• We introduced Crystal which allows clients to order and manage print jobs remotely, reduce stockouts and over-ordering, ensure quality through end-to-end tracking and access data 24/7.
• We invested in a Nilpeter 26‑inch game-changer press. The first in the U.S and our 8th FA‑Line press built for short runs, faster turnarounds, and unmatched flexibility
• We built our new Esko plateroom which makes us faster, smarter and is built to scale. It allows us to cut turnaround times and boost capacity. It’s the way we’ve always grown our business – we invest ahead of the curve, build for the future, and never stand still. Growth, innovation, and momentum aren’t side projects. They’re how we do business.
• And we didn’t just keep up, we set the pace. 99.8% of jobs delivered early. 98% customer retention. Repeat business that speaks volumes. We’ve proven the model. We’ve shown what’s possible. And now we’re ready to do more.

From disruptor to trailblazer

Disruptors break things. Trailblazers build something better.

We’re no longer the unknown start‑up. We’re the ones raising the bar on responsiveness, reliability, quality, and pace. The ones forcing an industry to rethink what good looks like. The ones customers come to when they’ve been let down elsewhere.

We’ve created a category of one—and now, we’re widening the gap.

Over the past 18 months, we’ve doubled down on what matters:

• Further streamlining our systems and utilising automation more than ever
• Continuing to invest in the latest and greatest tech
• Building a leadership team that supports our business growth
• Leading the charge on AI and smart automation — setting the pace for the industry, not following it

We’re not just keeping up, we’re pulling away. And the rest of the market is taking note.

What’s next

Now, we’re entering a new phase. A more grown‑up Catapult. Still hungry. Still questioning. Still unwilling to settle.

What comes next isn’t about changing who we are. It’s about showing more clearly what we stand for and stepping even further into the space we’ve earned.

The brand evolution we’re about to share reflects that. A refined message. A sharper story. And a renewed commitment to being the most responsive, reliable, relentlessly customer‑focused label partner in the business.

Because we’re not done yet.

We’ve built the momentum. Now it’s time to make every moment matter.